NatWest CricketForce veterans Macknade CC in Kent stepped up a gear for 2007 - and found they were able to generate a huge amount of involvement and goodwill in their local community in Faversham.

The club's Trevor Martin and Kent Cricket Board's David Sear explain how working hard to engage the community can bring great benefits - and England's Geraint Jones, Beth Morgan and Sarah Taylor express their admiration for everyone's efforts.

Local MP Hugh Robertson, Shadow Sports and Olympics Spokesman, believes the club's confident approach will not only stand their development plans in good stead, but provides an example to be followed across the board.